Overview

Position Title: Merchandiser Co-Ordinator

Company: Primark

Location: Margate, United Kingdom

Job Description:

In this role, you will have the opportunity to join a growing, dynamic and innovative Digital team. You will play a key role in maximising the customer experience on our Primark.com website.

Responsibilities: 

  • Work closely with the digital analytics team to define tracking and reporting needs
  • Work closely with buying, marketing and studio teams to ensure that priority styles, collections, trends, promotions and campaigns go live in line with strategy.
  • Assist the Optimisation team in understanding our customers search behaviour and make amendments to our search dictionary to increase conversion on sessions with search 
  • Work closely with all areas of our Digital team including Digital Marketing, Digital Analytics, SEO and Customer Service teams to improve efficiencies, customer experience and Digital performance
    Optimise key customer journeys including, product discovery and conversion, by implementing the best product experience across landing pages; search and navigation; product taxonomy /
  • categorisation; PLPs; product display; product cross-and up-sell; product content & information
    Manage all aspects of onsite curation in line with key product stories and trends
  • Ensure the digital platform is continuously optimized for the Primark look and feel, with clear and relevant content, aligning with the overall brand strategy
  • Ensure that you are up to date and understand current fashion trends, customer behaviour and competitor landscape, so as to anticipate and meet customer needs
  • Continue to develop technological expertise in Search & Merch Tools, Platforms and Content Management Systems to maximize efficiency within the role
  • Custom build product lists to ensure the customer journey is seamless for both customer experience and commercial objectives.
  • In doing so, analyse and ensure that each product category is optimised so that the customer can use filtering components to narrow down their search.

Reqirements:

  • Ability to build credible relationships with a range of internal stakeholders
  • Self-motivated, problem solver and results oriented
  • Experience using Search & Merch Tools, Platforms and Content Management Systems to deliver an engaging and commercial customer experience that aligns with overall Company strategy.
  • A great communicator along with excellent interpersonal and people skills. Someone who can contribute effectively as part of a team and can facilitate smooth interactions between themselves and senior stakeholders
  • Excellent communication skills [written and oral] with strong presentation skills
  • Ability to thrive in fast paced environment; able to prioritise workload and find solutions to problems which may arise
  • IT proficient, including advanced Excel skills & proficiency in Microsoft Office
  • 1-3 years work experience as a Digital Visual Merchandiser
  • Excellent attention to detail, and the ability to ensure products, brand image and messaging is consistent across multiple touchpoints
  • Strong interest in the fashion industry and a passion for the Primark brand

About Primark

Primark is an international clothing retailer employing more than 65,000 colleagues across 14 countries in Europe and the US. Founded in Ireland in 1969 under the Penneys brand, Primark aims to provide affordable choices for everyone, from great quality everyday essentials to stand-out style across women’s, men’s and kid’s, as well as beauty, homeware and accessories. With a focus on creating great retail experiences in-store, Primark continues to expand across new and existing markets with the aim of reaching 530 stores by the end of 2026, including upcoming new markets of Romania and Slovakia.