Design Lead – Primark Jobs Vacancies Near Me In England

Overview

Position Title: Design Lead

Company: Primark

Location: England, United Kingdom

Job Description:

We have an exciting opportunity for a talented Design Lead to join our Digital Content team.As Design Lead, you will have the opportunity to join a growing, dynamic and innovative design and artworking team. You will play a key role in managing all graphics, assets and templates across editorial, CRM and Paid Media from concept through to delivery, ensuring all digital design content is executed to a high standard, as well as managing a growing team.

Responsibilities: 

• Ensure the team are fully equipped with the required tools and training to succeed within their roles
• Develop and test new strategies and formats to drive the look and feel of the brand, ensuring they align with tone of voice and overall content strategy
• Pitch and present design driven concepts and be able to articulate and implement creative ideas
  Manage the Digital Design Team’s calendar, consistently meeting strict deadlines
• Ensure the empowerment, engagement and motivation of a team of designers and artworkers
• Be competent in the use of Content Management Systems to ensure you can work closely with the Editorial Lead to develop and enhance the look and feel of current editorial content
• Align with the Editorial Lead and Lead Copywriter to ensure a cohesive approach to the look and feel and brand tone of voice across all digital design touchpoints
• Work closely with the regional teams to help manage the roll out of international localised content, ensuring the vision and planning are centralised and aligned to brand guidelines
• Be responsible for the Quality, Creativity and Delivery of the graphical touchpoints across all digital touchpoints
• Encourage a test and learn approach across the team
• Ensure an in-depth understanding of the Digital Content Strategy, as defined by the Digital
• Content Manger and ensure its successful rollout by the design team
• Conduct competitor analysis on a regular basis, presenting findings and insights to key stakeholders

Reqirements:

• Ability to create graphical assets for a wide range of campaigns across all Primark departments.
• Assets will be needed for email, including animated gifs, paid media (including social), and web.
• Work with Paid teams across the world to create digital marketing creatives for their campaigns.
• Experience in managing and leading a design team
• Comfortable working in a fast-paced, dynamic environment and responding to tasks with an efficient, can-do attitude.
• Email design experience – ideally Salesforce Content Builder, but similar content building template tools will be considered.
• Excellent planning and organisation skills, able to multi-task, plan, work efficiently to meet tight deadlines and prioritise workflow
• Expert knowledge in the Adobe CS suite: Photoshop, Illustrator, and InDesign
  Work on assets that resonate across
• Google/Facebook/Instagram/Snapchat/TikTok/Programmatic Display
• Good fundamental design skills are essential.
• Good knowledge in CMS software and page layouts
• Self-motivated, problem solver and results oriented
• 3-5 years’ experience in a similar role